Period & Prestige in Service and Style

Owners of period and prestige homes know the importance of marketing their properties to emphasise its grandeur and style. They also often seek an extra level of service to make selling their home that much easier.

One estate agent that claims to provide such a service is Watsons, who have launched a new tailor-made marketing package, aimed at owners of distinctive and sought-after properties.

The upmarket Period & Prestige package will be available throughout the county at Watsons’ network of branches, where, Watsons Partner Nick Eley says, "staff with expert local knowledge are on hand to provide help and assistance to vendors and prospective purchasers alike."

He continues, "It’s well documented that moving home can be a stressful experience, we’ve helped thousands of people to buy and sell their homes over the years and we know how vitally important it is to provide vendors with a package that genuinely meets their needs"

"Selling a home can be very emotional - inevitably it’s a place full of memories, where there’s been a huge investment of time and energy. People want to know that the new owners will cherish the house and care for it as much as they have and so it’s important that when it goes on the market it appeals to the right type of buyer"

"It’s about giving vendors the peace of mind that their home will be marketed in a style which suits them as well as potential buyers - and, importantly, which leads to a quick sale"

There are a number of watchwords within the property market that are used to signify this type of home, such as high profile, luxury and exclusive, all of which are qualities that are replicated by the Period & Prestige brand.

Nick Eley also says, "The logo is refined and understated, exuding class and character - qualities we feel reflect the market we are in"

"The professionalism and knowledge of the agency staff is also a huge factor - a recent episode of the popular TV programme Badger or Bust showed what a catastrophic effect poorly trained and unenthusiastic staff can have"

"Once a viewing is arranged it’s then vital that the house is looking its best and so all our customers have access to our very own Property Presentation Advisor who can ensure that their property makes a great first impression and is styled to sell.

"We know that most people make up their minds about a property within the first few minutes so we do everything we can to make sure viewings lead to offers. Our experience and research indicate that the market is ready for a new approach and we are confident vendors will appreciate the extra choice that our new Period & Prestige brand offers"

"It’s a superior offer, which will appeal to vendors looking to stand out from the crowd. And unlike our competitors, our fine Period & Prestige properties will be marketed locally as well as at our flagship office at 1 Bank Plain, Norwich. No one knows neighbourhoods like our local branch staff, where discerning vendors of Period & Prestige homes can look forward to a truly outstanding service.

Date Added: March 30th 2008

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